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Reasons to do not banalize concepts from Social Sciences in Adult Business

Updated: Apr 4


New law in Brazil that punishes those who violete someone's psychological and physical integrity by stalking this person online and offline.



The current affairs of women struggle tell us something about the directions the winds might blow in in the near future. The female rights movements have been on an uprise and the achievements can be seen everywhere, for instance, new more severe laws and punishments against crimes that violate women’s psychological and physical integrity. Let’s point out that violence is not limited to physical harm but can also mean attitudes that demean women. These results come from hard work, coherent arguments that are based on studying with greater depth and engaging socially.

Lately, we can notice some attempts by the adult industry to use fashionable mainstream concepts, such as, “female empowerment” to define the mere possibility of women survive financially and “interactivity” to sell tools that aim to control erotic stimuli on women’s bodies.

However, it is important that the main players in the industry know that these concepts are not empty words. They come as a result of long-lasting social struggles that are meaningful to so many people. The adult industry has been banalizing important social struggles by making use of concepts from social sciences in order to try to make money immediately (regardless of the consequences).

Meanwhile, the feminist social movements have reached every work market and social relationship. It is reasonable to say that sooner or later, the attention will be directed to the adult industry. This kind of attempt to reach socially concerned people is a contradiction that should become clear to everybody. Eventually, it will lead to a point that this industry will no longer be invisible. When this time comes, the Industry will need to be resignified.

The NCP has studied both the camming market and world social movements and claims it is possible to make the market be reasonably socially responsible and more humane while keeping it profitable as well. Our achievements came with very little financial investment but with extensive knowledge of the market, a team that can work well together because of their common values, and a final goal that is very well defined. Larger and more well-structured companies can do much more if they want to.



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ABOUT THE AUTHOR

Priscila Magossi is a Brazilian journalist (Mackenzie-SP, 2002-2005), with a Master’s Degree (2006-2008) and a Ph.D. (2010-2014) in Communication and Semiotics (PUC-SP). Since she has started her journey in the communication field, she has been studying the impacts of the mass media and the cyberculture in the post-modern society, focusing primarily on the social bonds’ dynamics.

ABOUT THE COMPANY

NEW CAMMING PERSPECTIVE(2018) is a business strategy that uses social sciences to optimize earnings and stimulate returning customers by relying on the human need for “Building Connections”(2016) through “The Social Aspect of Camming”(2017) when in touch with “The Social Traffic” (2019), reaching out the (4) “Mainstream Camming” (2020). The goal of this project is to promote dialogue between academia and business in order to conciliate human values with profitability.

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